In William Shakespeare’s day, there was only one way to publish a book or play. You wrote it by hand, one copy at a time. Now, because of the digital revolution in printing technology, there are hundreds of companies that can publish, market, and sell a book for you. Some of them are good, some are bad, and some are downright ugly. Based on her 30 years of experience as a professional writer and publishing professional, Sonja will explain the principle paths to publishing a book. She will also provide ample guidance about how to choose the best way for individual authors to publish and sell their own books whether it’s a memoir, poetry, family history, or a first novel. She’ll teach you how to avoid the many financial and legal pitfalls (and there are many) in the current publishing jungle. This overview includes: a brief history of book publishing, tips on self-editing like a professional, the best way to judge a book by its cover, the elements of good book design, how and where to print your books, and how to choose the best publishing path for your book.